For franchises

Head office plans it, every outlet posts it on time

Keep every branch on brand. A customer per outlet, approval by head office or the local owner, and Google Business Profile posts per location.

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Outlets grouped as customers in Postozo, each with its own approval setting, close up

Built for franchises

A customer per outlet, so 1 calendar covers 40 shops without mixing them up
Write the brand post once and send it to every branch channel at the same time
Change the text for the branches that need a local time, address or offer
Approval either way round: head office checks the branch, or the branch checks head office
Google Business Profile updates, offers with a coupon code and events, per location
A client connect link, so a local owner adds their own Page without sharing a password
Sets and signatures, so the brand wording stays the same everywhere
Bulk upload up to 500 posts from 1 spreadsheet, enough for a whole quarter
A monthly report per outlet, emailed or shared as a link
Your brand on review pages, branch logins and emails with Pro and Ultimate

See all 30 channel types

Outlets grouped as customers in Postozo, each with its own approval setting

Workflow

How franchises use Postozo

Group the outlets

Create a customer for each branch and connect that branch Facebook Page, Instagram account and Google Business Profile under it. The calendar then shows 1 outlet or all of them at once.

Decide who approves what

Turn approval on for the outlets that want to check posts first, and pick what happens when nobody answers in time: publish anyway, or hold the post until someone does.

Post the brand calendar once

Write the national post, tick every branch channel, and edit the few branches that need their own wording. Bulk upload fills a whole quarter from 1 spreadsheet.

Report per outlet

Each branch gets its own views, likes and short link clicks, as a monthly email or a shared link. Head office sees every outlet in the same place.

A day with Postozo

Anjali looks after marketing for a chain of 18 coffee shops. Twelve are company owned and 6 belong to franchise owners. On Monday she writes the winter menu post once, ticks all 18 Facebook Pages and 18 Instagram accounts, and edits 3 of them to name a local launch time. The 6 franchise outlets have approval on, so their posts wait for the owner. Two owners say yes within the hour and one asks for a photo of her own shop instead, which Anjali swaps in. For Google Business Profile she adds the same offer with a coupon code to each of the 18 locations, so it shows on Google when someone searches for the nearest branch. On Friday an Instagram post fails at 1 branch because the sign-in expired. The email names the branch and the fix, she sends that owner a connect link, and the post goes out after a retry. At the end of the month every owner gets a report for their own shop by email.

This is an example to show the workflow. The names are made up.

Features that matter most

Which plan fits

Count 2 or 3 channels per outlet. Pro covers 30 channels, which is about 10 to 15 outlets. Ultimate covers 100, enough for 30 to 50 outlets. A chain bigger than that can split regions or brands across separate workspaces.

Pro, $39 a month: 30 channels, team members and client roles, 3,000 AI writing uses a month, RSS auto post.
Ultimate, $79 a month: 100 channels, team members and client roles, 10,000 AI writing uses a month, RSS auto post.

Every plan starts with a 7 day free trial, no card needed. See all plans.

Popular channels

Google Business Profile scheduler Facebook scheduler Instagram scheduler LinkedIn scheduler YouTube scheduler Pinterest scheduler

Compared with other tools

Franchises often look at these tools too. Each comparison uses facts from the other tool's own website.

Postozo vs Hootsuite: Larger teams that need a shared inbox, listening and approval routing in one tool.
Postozo vs Sprout Social: Mid-size and enterprise teams that need a shared inbox, customer care and deep reporting.
Postozo vs Sendible: Agencies that manage many client brands and want unlimited users with separate workspaces.
Postozo vs SocialPilot: Agencies that want client approvals, a social inbox and white-label reports in one plan.
Postozo vs Vista Social: Brands and agencies that want publishing, inbox, DM automation and review management in one tool.

FAQ

Questions

Something else? Email support@postozo.com and a person will answer.

Is there a franchise module with per-location permissions?

No. There is no separate franchise product in Postozo. Franchises use the same parts agencies use: a customer per outlet, approval per customer, client members who see only their own outlet, and a report per outlet. There is no store locator and no local page builder.

Can a franchise owner post for their own shop?

Yes. Invite the owner as a Client member for their customer. They see only that outlet posts and numbers, and nothing from the other branches.

Can head office approve what a branch writes?

Yes. Approval is set per customer, so posts for that outlet wait for a yes. The answer and any comment stay on the post.

How do we get the local Pages without collecting passwords?

Send a client connect link. The owner signs in to Facebook or Google themselves, ticks their Page, and it lands under their outlet in your workspace.

Can we post the same thing to 30 Facebook Pages at once?

Yes. Tick every Page in 1 post, or upload a spreadsheet. See post to multiple Facebook Pages.

Can each outlet have its own Google Business Profile posts?

Yes. Connect each location as its own channel and send an update, an offer with a coupon code, or an event with dates and a button like Book or Order.

What is the best franchise social media management software?

The one that keeps outlets apart, gets a yes from the right person before a post goes live, and does not charge per user. Compare the tools on the compare page, which also says where other tools are stronger.

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