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Buffer vs Vista Social

Pricing, features and networks of Buffer and Vista Social side by side, with Postozo as a 3rd option. Facts from their official pages, checked on 29 September 2026.

How this comparison was made. From Buffer's and Vista Social's official pricing and feature pages, checked on 29 September 2026. We did not test them hands-on. We make Postozo, shown as a 3rd option.

The short answer

Buffer is a simple social media scheduler known for its free plan and per-channel pricing. Vista Social is an all-in-one social media platform known for its inbox, DM automations, review management and wide network support.

At 10 channels Buffer costs $50 a month against $79.17 for Vista Social, so Buffer is $29.17 a month cheaper (37% less). Vista Social lists more networks (13 against 12). On the 10 features we track, Buffer has nothing Vista Social lacks, and Vista Social alone has RSS auto post, bulk upload (CSV) and white label.

Choose Buffer if you want the lower price for 10 channels ($50 against $79.17 a month), you post to Mastodon and Substack and you want a free plan. Choose Vista Social if you post to Reddit, Snapchat and Tumblr, you need RSS auto post, you need bulk upload (CSV) and you need white label (Advanced plan and up).

Pricing

Buffer charges per connected channel, while Vista Social charges a flat price per plan. Compare them on the exact number of channels and people you have, not on the entry price.

Buffer: Per connected channel, with volume discounts above 10 channels. Yearly billing saves about 2 months. Vista Social: Flat price per plan, set by profiles and users. Yearly billing saves 20%. X is a paid add-on at $29/mo.

PlanMonthlyYearly/mo
Buffer FreeFreeFree
Buffer Essentials$6$5
Buffer Team$12$10
PlanMonthlyYearly/mo
Vista Social Professional$99$79.17
Vista Social Advanced$199$159.17
Vista Social Scale$449$359.17
Vista Social EnterpriseNot listedNot listed

Cost at 5 and 10 channels

The cheapest listed plan that covers the number of channels. Where a price depends on seats, brands or workspaces, the table says so.

BufferVista SocialPostozo
5 channelsEssentials plan: $30 a month ($25 billed yearly)Professional plan: $99 a month ($79.17 billed yearly)Standard plan: $19 a month ($15 billed yearly)
10 channelsEssentials plan: $60 a month ($50 billed yearly)Professional plan: $99 a month ($79.17 billed yearly)Team plan: $29 a month ($23 billed yearly)

At 5 channels Buffer costs $25 a month against $79.17 for Vista Social, so Buffer is $54.17 a month cheaper (68% less). At 10 channels Buffer costs $50 a month against $79.17 for Vista Social, so Buffer is $29.17 a month cheaper (37% less).

Trials and free plans

Buffer: 14-day free trial of paid plans. Without payment details the account drops to the Free plan. Free plan: Yes: 3 channels, 1 user, 10 scheduled posts per channel, 100 ideas, 30 days of analytics.

Vista Social: 14-day free trial, no credit card needed. No free plan listed.

Features

FeatureBufferVista SocialPostozo
Client approvalYes
Content approval workflows are on the Team plan only.
Yes
Multi-stage approvals are not on Professional.
Yes
Approve or request changes from a review link, with approval rules per customer.
Social inboxYes
Community inbox for replying to comments. We found no DM inbox on the pricing page.
YesNo
AnalyticsYesYesYes
AI writing helpYesYesYes
Public APIYes
Every plan includes API access with monthly request limits (3,000 to 15,000).
Yes
API access is arranged through your Customer Success Manager.
Yes
MCP serverYes
Buffer lists a social media MCP and Claude, ChatGPT and Cursor integrations.
YesYes
RSS auto postNot confirmedYesYes
Team plan and up.
Bulk upload (CSV)Not confirmedYesNo
No CSV import. The API and MCP server can create many posts at once.
White labelNot confirmedYes
Advanced plan and up.
Yes
Pro and Ultimate plans: your brand on client review pages, the client app and client emails, plus a custom domain. No white-label reports.
Mobile appYesYesNo

Plan limits on key features

  • Client approval. Buffer: Content approval workflows are on the Team plan only. Vista Social: Multi-stage approvals are not on Professional.
  • Public API. Buffer: Every plan includes API access with monthly request limits (3,000 to 15,000). Vista Social: API access is arranged through your Customer Success Manager.
  • White label. Buffer: not confirmed. Vista Social: Advanced plan and up.

Both list client approval, social inbox, analytics, AI writing help, public API, MCP server and mobile app.

Networks

Buffer lists 12 networks and Vista Social lists 13. They share 10 networks: Bluesky, Facebook, Google Business Profile, Instagram, LinkedIn, Pinterest, Threads, TikTok, YouTube, X.

Networks
Only on BufferMastodon, Substack
Only on Vista SocialReddit, Snapchat, Tumblr
On Postozo but on neitherTelegram, Discord, Slack, WordPress, Medium, DEV, Hashnode, Lemmy, Listmonk, Nostr, VK, Farcaster, Dribbble, Twitch, Kick

Vista Social: X needs a $29/mo add-on.

Strengths from each side

Buffer

  • Has a free plan for up to 3 channels.
  • Has iOS and Android apps and a browser extension.
  • Includes a community inbox to reply to comments.

Best for: Solo creators and small teams who want a free plan or only need a few channels.

Vista Social

  • Social inbox, DM automations and review management on every plan.
  • White label on Advanced and up.
  • Mobile and desktop apps and browser extensions.

Best for: Brands and agencies that want publishing, inbox, DM automation and review management in one tool.

Postozo as a 3rd option

Postozo is a social media scheduler with 30 channel types, client review links, team roles, AI writing help, a public API and an MCP server. Plans are flat: $19, $29, $39, $79 a month for 5, 10, 30, 100 channels, with unlimited posts.

  • Postozo costs $29 a month ($23 billed yearly) for 10 channels with team members. At 10 channels Postozo costs $23 a month against $50 for Buffer, so Postozo is $27 a month cheaper (54% less). At 10 channels Postozo costs $23 a month against $79.17 for Vista Social, so Postozo is $56.17 a month cheaper (71% less).
  • Postozo supports Telegram, Discord, Slack, WordPress, Medium, DEV, Hashnode, Lemmy and 7 more, which neither Buffer nor Vista Social lists.

What you would give up: social inbox (Buffer and Vista Social have it), bulk upload (CSV) (Vista Social has it) and mobile app (Buffer and Vista Social have it).

See Postozo vs Buffer and Postozo vs Vista Social for the full head to head pages.

More about each tool

Buffer review, Buffer alternatives, Vista Social review, Vista Social alternatives, Postozo pricing.

Sources

Buffer facts checked on 29 September 2026 on these official pages: buffer.com/pricing, buffer.com/pricing.md. Prices and features change, so check buffer.com before you decide. Buffer is a trademark of its owner. Postozo is not affiliated with Buffer.

Vista Social facts checked on 29 September 2026 on these official pages: vistasocial.com/pricing/, vistasocial.com/integrations/, support.vistasocial.com/hc/en-us/articles/32993061787035-Vista-Social-API, support.vistasocial.com/hc/en-us/articles/4411200236315-Smart-Publishing. Prices and features change, so check vistasocial.com before you decide. Vista Social is a trademark of its owner. Postozo is not affiliated with Vista Social.

FAQ

Questions

Is Buffer or Vista Social cheaper?

At 5 channels Buffer costs $25 a month against $79.17 for Vista Social, so Buffer is $54.17 a month cheaper (68% less). At 10 channels Buffer costs $50 a month against $79.17 for Vista Social, so Buffer is $29.17 a month cheaper (37% less). Prices are the lowest listed per month, with yearly billing where offered, checked on 29 September 2026.

Which has more networks, Buffer or Vista Social?

Buffer lists 12 and Vista Social lists 13. Only Buffer: Mastodon, Substack. Only Vista Social: Reddit, Snapchat, Tumblr.

Do Buffer and Vista Social have an API and MCP server?

Buffer: API yes, MCP yes. Vista Social: API yes, MCP yes. Postozo includes both on every plan.

Is there a cheaper option than Buffer and Vista Social?

Postozo is $19 a month for 5 channels and $29 for 10 with a team. It has no social inbox, bulk upload (CSV) and mobile app, so check those first.

Did you test Buffer and Vista Social?

No. This page compares facts from their official pricing and feature pages, checked on 29 September 2026.

Not sure about Buffer or Vista Social?

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