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Buffer vs Publer

Pricing, features and networks of Buffer and Publer side by side, with Postozo as a 3rd option. Facts from their official pages, checked on 29 September 2026.

How this comparison was made. From Buffer's and Publer's official pricing and feature pages, checked on 29 September 2026. We did not test them hands-on. We make Postozo, shown as a 3rd option.

The short answer

Buffer is a simple social media scheduler known for its free plan and per-channel pricing. Publer is a low-cost social media scheduler known for flexible per-account pricing, bulk scheduling and recycling.

At 10 channels Publer costs $36 a month against $50 for Buffer, so Publer is $14 a month cheaper (28% less). Publer lists more networks (13 against 12). On the 10 features we track, Buffer has nothing Publer lacks, and Publer alone has RSS auto post and bulk upload (CSV).

Choose Buffer if you post to Substack and you want a longer trial (14 days). Choose Publer if you want the lower price for 10 channels ($36 against $50 a month), you post to WordPress and Telegram, you need RSS auto post and you need bulk upload (CSV).

Pricing

Buffer charges per connected channel, while Publer charges per social account plus per extra member. Compare them on the exact number of channels and people you have, not on the entry price.

Buffer: Per connected channel, with volume discounts above 10 channels. Yearly billing saves about 2 months. Publer: Per social account plus per extra member. Yearly billing is 20% off per the help center (the page says 2 months free).

PlanMonthlyYearly/mo
Buffer FreeFreeFree
Buffer Essentials$6$5
Buffer Team$12$10
PlanMonthlyYearly/mo
Publer FreeFreeFree
Publer Professional$5Not listed
Publer Business$10Not listed
Publer EnterpriseNot listedNot listed

Cost at 5 and 10 channels

The cheapest listed plan that covers the number of channels. Where a price depends on seats, brands or workspaces, the table says so.

BufferPublerPostozo
5 channelsEssentials plan: $30 a month ($25 billed yearly)Professional plan: about $21 a month, estimated from Publer's calculator rates ($5 for the first account, about $4 for each extra), before extra membersStandard plan: $19 a month ($15 billed yearly)
10 channelsEssentials plan: $60 a month ($50 billed yearly)Professional plan: $36 a month, per Publer's own calculator, before extra membersTeam plan: $29 a month ($23 billed yearly)

At 5 channels Publer costs $21 a month against $25 for Buffer, so Publer is $4 a month cheaper (16% less) (1 of these is an estimate). At 10 channels Publer costs $36 a month against $50 for Buffer, so Publer is $14 a month cheaper (28% less).

Trials and free plans

Buffer: 14-day free trial of paid plans. Without payment details the account drops to the Free plan. Free plan: Yes: 3 channels, 1 user, 10 scheduled posts per channel, 100 ideas, 30 days of analytics.

Publer: 7-day free trial of Professional, 14-day free trial of Business. Paid features can be tried without a credit card. Free plan: Yes: 1 user, 1 workspace, 3 social accounts (no X), 10 scheduled posts per account.

Features

FeatureBufferPublerPostozo
Client approvalYes
Content approval workflows are on the Team plan only.
Yes
Approval workflows for team members and external clients.
Yes
Approve or request changes from a review link, with approval rules per customer.
Social inboxYes
Community inbox for replying to comments. We found no DM inbox on the pricing page.
Yes
Reply to comments on published posts from the calendar. We found no unified DM inbox.
No
AnalyticsYesYes
Business plan and up.
Yes
AI writing helpYesYesYes
Public APIYes
Every plan includes API access with monthly request limits (3,000 to 15,000).
Yes
Business plan and up (API and MCP).
Yes
MCP serverYes
Buffer lists a social media MCP and Claude, ChatGPT and Cursor integrations.
YesYes
RSS auto postNot confirmedYesYes
Team plan and up.
Bulk upload (CSV)Not confirmedYes
Up to 500 posts at once, including CSV.
No
No CSV import. The API and MCP server can create many posts at once.
White labelNot confirmedNot confirmedYes
Pro and Ultimate plans: your brand on client review pages, the client app and client emails, plus a custom domain. No white-label reports.
Mobile appYesYesNo

Plan limits on key features

  • Client approval. Buffer: Content approval workflows are on the Team plan only. Publer: Approval workflows for team members and external clients.
  • Analytics. Buffer: included. Publer: Business plan and up.
  • Public API. Buffer: Every plan includes API access with monthly request limits (3,000 to 15,000). Publer: Business plan and up (API and MCP).

Both list client approval, social inbox, analytics, AI writing help, public API, MCP server and mobile app.

Neither confirms white label.

Networks

Buffer lists 12 networks and Publer lists 13. They share 11 networks: Bluesky, Facebook, Google Business Profile, Instagram, LinkedIn, Mastodon, Pinterest, Threads, TikTok, YouTube, X.

Networks
Only on BufferSubstack
Only on PublerWordPress, Telegram
On Postozo but on neitherReddit, Discord, Slack, Medium, Tumblr, DEV, Hashnode, Lemmy, Listmonk, Nostr, VK, Farcaster, Dribbble, Twitch, Kick

Strengths from each side

Buffer

  • Has a free plan for up to 3 channels.
  • Has iOS and Android apps and a browser extension.
  • Includes a community inbox to reply to comments.

Best for: Solo creators and small teams who want a free plan or only need a few channels.

Publer

  • Free plan and a very low entry price for 1 or 2 accounts.
  • CSV bulk scheduling of up to 500 posts, browser extension and mobile app.
  • Can reply to comments on published posts.

Best for: Budget-minded creators and small agencies who want bulk scheduling and recycling at a low per-account price.

Postozo as a 3rd option

Postozo is a social media scheduler with 30 channel types, client review links, team roles, AI writing help, a public API and an MCP server. Plans are flat: $19, $29, $39, $79 a month for 5, 10, 30, 100 channels, with unlimited posts.

  • Postozo costs $29 a month ($23 billed yearly) for 10 channels with team members. At 10 channels Postozo costs $23 a month against $50 for Buffer, so Postozo is $27 a month cheaper (54% less). At 10 channels Postozo costs $23 a month against $36 for Publer, so Postozo is $13 a month cheaper (36% less).
  • Postozo supports Reddit, Discord, Slack, Medium, Tumblr, DEV, Hashnode, Lemmy and 7 more, which neither Buffer nor Publer lists.
  • Postozo has white label, which neither confirms.

What you would give up: social inbox (Buffer and Publer have it), bulk upload (CSV) (Publer has it) and mobile app (Buffer and Publer have it).

See Postozo vs Buffer and Postozo vs Publer for the full head to head pages.

More about each tool

Buffer review, Buffer alternatives, Publer review, Publer alternatives, Postozo pricing.

Sources

Buffer facts checked on 29 September 2026 on these official pages: buffer.com/pricing, buffer.com/pricing.md. Prices and features change, so check buffer.com before you decide. Buffer is a trademark of its owner. Postozo is not affiliated with Buffer.

Publer facts checked on 29 September 2026 on these official pages: publer.com/plans, publer.com/help/en/article/what-are-publers-plans-and-pricing-15h4yqh/, publer.com/help/en/article/how-to-manage-comments-of-published-posts-from-within-publer-ukrslk/. Prices and features change, so check publer.com before you decide. Publer is a trademark of its owner. Postozo is not affiliated with Publer.

FAQ

Questions

Is Buffer or Publer cheaper?

At 5 channels Publer costs $21 a month against $25 for Buffer, so Publer is $4 a month cheaper (16% less) (1 of these is an estimate). At 10 channels Publer costs $36 a month against $50 for Buffer, so Publer is $14 a month cheaper (28% less). Prices are the lowest listed per month, with yearly billing where offered, checked on 29 September 2026.

Which has more networks, Buffer or Publer?

Buffer lists 12 and Publer lists 13. Only Buffer: Substack. Only Publer: WordPress, Telegram.

Do Buffer and Publer have an API and MCP server?

Buffer: API yes, MCP yes. Publer: API yes, MCP yes. Postozo includes both on every plan.

Is there a cheaper option than Buffer and Publer?

Postozo is $19 a month for 5 channels and $29 for 10 with a team. It has no social inbox, bulk upload (CSV) and mobile app, so check those first.

Did you test Buffer and Publer?

No. This page compares facts from their official pricing and feature pages, checked on 29 September 2026.

Not sure about Buffer or Publer?

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