PostozoThe short answer
SocialPilot is a social media scheduler for agencies and small businesses, known for client management and white-label reports. Publer is a low-cost social media scheduler known for flexible per-account pricing, bulk scheduling and recycling.
At 10 channels Publer costs $36 a month against $42.50 for SocialPilot, so Publer is $6.50 a month cheaper (15% less). Publer lists more networks (13 against 10). On the 10 features we track, SocialPilot alone has white label, and Publer has nothing SocialPilot lacks.
Choose SocialPilot if you need white label and you want a longer trial (14 days). Choose Publer if you want the lower price for 10 channels ($36 against $42.50 a month), you post to WordPress, Telegram and Mastodon and you want a free plan.
Pricing
SocialPilot charges a flat price per plan, while Publer charges per social account plus per extra member. Compare them on the exact number of channels and people you have, not on the entry price.
SocialPilot: Flat price per plan, set by accounts and users. Yearly billing saves 15%. Publer: Per social account plus per extra member. Yearly billing is 20% off per the help center (the page says 2 months free).
| Plan | Monthly | Yearly/mo |
|---|---|---|
| SocialPilot Essentials | $30 | $25.50 |
| SocialPilot Standard | $50 | $42.50 |
| SocialPilot Premium | $100 | $85 |
| SocialPilot Ultimate | $200 | $170 |
| SocialPilot Enterprise | Not listed | Not listed |
| Plan | Monthly | Yearly/mo |
|---|---|---|
| Publer Free | Free | Free |
| Publer Professional | $5 | Not listed |
| Publer Business | $10 | Not listed |
| Publer Enterprise | Not listed | Not listed |
Cost at 5 and 10 channels
The cheapest listed plan that covers the number of channels. Where a price depends on seats, brands or workspaces, the table says so.
| SocialPilot | Publer | Postozo | |
|---|---|---|---|
| 5 channels | Essentials plan: $30 a month ($25.50 billed yearly) | Professional plan: about $21 a month, estimated from Publer's calculator rates ($5 for the first account, about $4 for each extra), before extra members | Standard plan: $19 a month ($15 billed yearly) |
| 10 channels | Standard plan: $50 a month ($42.50 billed yearly) | Professional plan: $36 a month, per Publer's own calculator, before extra members | Team plan: $29 a month ($23 billed yearly) |
At 5 channels Publer costs $21 a month against $25.50 for SocialPilot, so Publer is $4.50 a month cheaper (18% less) (1 of these is an estimate). At 10 channels Publer costs $36 a month against $42.50 for SocialPilot, so Publer is $6.50 a month cheaper (15% less).
Trials and free plans
SocialPilot: 14-day free trial, no credit card required. No free plan listed.
Publer: 7-day free trial of Professional, 14-day free trial of Business. Paid features can be tried without a credit card. Free plan: Yes: 1 user, 1 workspace, 3 social accounts (no X), 10 scheduled posts per account.
Features
| Feature | SocialPilot | Publer | Postozo |
|---|---|---|---|
| Client approval | Yes | Yes | Yes |
| Social inbox | Yes | Yes | No |
| Analytics | Yes | Yes | Yes |
| AI writing help | Yes | Yes | Yes |
| Public API | Yes | Yes | Yes |
| MCP server | Yes | Yes | Yes |
| RSS auto post | Yes | Yes | Yes |
| Bulk upload (CSV) | Yes | Yes | No |
| White label | Yes | Not confirmed | Yes |
| Mobile app | Yes | Yes | No |
Plan limits on key features
- Social inbox. SocialPilot: Standard plan and up. Publer: Reply to comments on published posts from the calendar. We found no unified DM inbox.
- Analytics. SocialPilot: included. Publer: Business plan and up.
- Public API. SocialPilot: Enterprise plan only. Publer: Business plan and up (API and MCP).
- Bulk upload (CSV). SocialPilot: Premium and Ultimate only. Publer: Up to 500 posts at once, including CSV.
Both list client approval, social inbox, analytics, AI writing help, public API, MCP server, RSS auto post, bulk upload (CSV) and mobile app.
Networks
SocialPilot lists 10 networks and Publer lists 13. They share 10 networks: Facebook, Instagram, TikTok, X, LinkedIn, Threads, YouTube, Pinterest, Google Business Profile, Bluesky.
| Networks | |
|---|---|
| Only on SocialPilot | None |
| Only on Publer | WordPress, Telegram, Mastodon |
| On Postozo but on neither | Reddit, Discord, Slack, Medium, Tumblr, DEV, Hashnode, Lemmy, Listmonk, Nostr, VK, Farcaster, Dribbble, Twitch, Kick |
Strengths from each side
SocialPilot
- Social inbox from the Standard plan.
- White-label reports on Premium and up.
- Mobile app on every plan.
Publer
- Free plan and a very low entry price for 1 or 2 accounts.
- CSV bulk scheduling of up to 500 posts, browser extension and mobile app.
- Can reply to comments on published posts.
Postozo as a 3rd option
Postozo is a social media scheduler with 30 channel types, client review links, team roles, AI writing help, a public API and an MCP server. Plans are flat: $19, $29, $39, $79 a month for 5, 10, 30, 100 channels, with unlimited posts.
- Postozo costs $29 a month ($23 billed yearly) for 10 channels with team members. At 10 channels Postozo costs $23 a month against $42.50 for SocialPilot, so Postozo is $19.50 a month cheaper (46% less). At 10 channels Postozo costs $23 a month against $36 for Publer, so Postozo is $13 a month cheaper (36% less).
- Postozo supports Reddit, Discord, Slack, Medium, Tumblr, DEV, Hashnode, Lemmy and 7 more, which neither SocialPilot nor Publer lists.
What you would give up: social inbox (SocialPilot and Publer have it), bulk upload (CSV) (SocialPilot and Publer have it) and mobile app (SocialPilot and Publer have it).
See Postozo vs SocialPilot and Postozo vs Publer for the full head to head pages.
More about each tool
SocialPilot review, SocialPilot alternatives, Publer review, Publer alternatives, Postozo pricing.
Sources
Questions
Is SocialPilot or Publer cheaper?
At 5 channels Publer costs $21 a month against $25.50 for SocialPilot, so Publer is $4.50 a month cheaper (18% less) (1 of these is an estimate). At 10 channels Publer costs $36 a month against $42.50 for SocialPilot, so Publer is $6.50 a month cheaper (15% less). Prices are the lowest listed per month, with yearly billing where offered, checked on 29 September 2026.
Which has more networks, SocialPilot or Publer?
SocialPilot lists 10 and Publer lists 13. Only Publer: WordPress, Telegram, Mastodon.
Do SocialPilot and Publer have an API and MCP server?
SocialPilot: API yes, MCP yes. Publer: API yes, MCP yes. Postozo includes both on every plan.
Is there a cheaper option than SocialPilot and Publer?
Postozo is $19 a month for 5 channels and $29 for 10 with a team. It has no social inbox, bulk upload (CSV) and mobile app, so check those first.
Did you test SocialPilot and Publer?
No. This page compares facts from their official pricing and feature pages, checked on 29 September 2026.
Not sure about SocialPilot or Publer?
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