PostozoThe short answer
Hootsuite is an enterprise social media suite known for its inbox, listening and team workflows. Sendible is a social media management tool for agencies, known for client workspaces and unlimited users on every plan.
At 10 channels Sendible costs $84.15 a month against $99 for Hootsuite for 1 user, so Sendible is $14.85 a month cheaper (15% less). Both list 10 networks. On the 10 features we track, Hootsuite alone has public API and MCP server, and Sendible alone has white label.
Choose Hootsuite if you post to Pinterest and WhatsApp, you need public API and you need MCP server. Choose Sendible if you want the lower price for 10 channels ($84.15 against $99 a month), you post to Google Business Profile and WordPress and you need white label (Full white label is a paid add-on).
Pricing
Hootsuite charges per user, while Sendible charges a flat price per plan. The per-user tool gets more expensive as your team grows; the other does not in the same way.
Hootsuite: Per user (seat) per month. Monthly and annual billing both exist; annual is cheaper. Sendible: Flat price per plan, sized in workspaces of 6 profiles each. Unlimited users on all plans. Yearly billing saves 15%.
| Plan | Monthly | Yearly/mo |
|---|---|---|
| Hootsuite Standard | Not listed | $99 |
| Hootsuite Professional | Not listed | $199 |
| Hootsuite Advanced | Not listed | $399 |
| Hootsuite Enterprise | Not listed | Not listed |
| Plan | Monthly | Yearly/mo |
|---|---|---|
| Sendible Core | $35 | $29.75 |
| Sendible Plus | $99 | $84.15 |
| Sendible Premium | $199 | $169.15 |
| Sendible Elite | $299 | $254.15 |
| Sendible Enterprise | $750 | $637.50 |
Cost at 5 and 10 channels
The cheapest listed plan that covers the number of channels. Where a price depends on seats, brands or workspaces, the table says so.
| Hootsuite | Sendible | Postozo | |
|---|---|---|---|
| 5 channels | Standard plan: $99 per user a month billed yearly. The monthly-billed price is not listed | Core plan: $35 a month ($29.75 billed yearly) | Standard plan: $19 a month ($15 billed yearly) |
| 10 channels | Standard plan: $99 per user a month billed yearly. The monthly-billed price is not listed | Plus plan: $99 a month ($84.15 billed yearly) | Team plan: $29 a month ($23 billed yearly) |
At 5 channels Sendible costs $29.75 a month against $99 for Hootsuite for 1 user, so Sendible is $69.25 a month cheaper (70% less). At 10 channels Sendible costs $84.15 a month against $99 for Hootsuite for 1 user, so Sendible is $14.85 a month cheaper (15% less).
Trials and free plans
Hootsuite: 14-day free trial, no credit card. Trial accounts are limited to 10 to 20 posts per day and cannot bulk schedule. No free plan listed.
Sendible: 14-day free trial, no card required. No free plan listed.
Features
| Feature | Hootsuite | Sendible | Postozo |
|---|---|---|---|
| Client approval | Yes | Yes | Yes |
| Social inbox | Yes | Yes | No |
| Analytics | Yes | Yes | Yes |
| AI writing help | Yes | Yes | Yes |
| Public API | Yes | Not confirmed | Yes |
| MCP server | Yes | Not confirmed | Yes |
| RSS auto post | Yes | Yes | Yes |
| Bulk upload (CSV) | Yes | Yes | No |
| White label | Not confirmed | Yes | Yes |
| Mobile app | Yes | Yes | No |
Plan limits on key features
- Client approval. Hootsuite: Content approvals are on the Advanced plan and up. Sendible: Plus plan and up.
- White label. Hootsuite: not confirmed. Sendible: Full white label is a paid add-on.
Both list client approval, social inbox, analytics, AI writing help, RSS auto post, bulk upload (CSV) and mobile app.
Networks
Hootsuite lists 10 networks and Sendible lists 10. They share 8 networks: Instagram, Facebook, TikTok, YouTube, X, LinkedIn, Threads, Bluesky.
| Networks | |
|---|---|
| Only on Hootsuite | Pinterest, WhatsApp |
| Only on Sendible | Google Business Profile, WordPress |
| On Postozo but on neither | Reddit, Mastodon, Telegram, Discord, Slack, Medium, Tumblr, DEV, Hashnode, Lemmy, Listmonk, Nostr, VK, Farcaster, Dribbble, Twitch, Kick |
Strengths from each side
Hootsuite
- Unified inbox with automated replies and message routing.
- Brand monitoring and social listening.
- iOS and Android apps.
Sendible
- Unlimited users on every plan, including Core.
- Inbox for mentions, comments and messages.
- White label as a paid add-on and custom branded reports.
Postozo as a 3rd option
Postozo is a social media scheduler with 30 channel types, client review links, team roles, AI writing help, a public API and an MCP server. Plans are flat: $19, $29, $39, $79 a month for 5, 10, 30, 100 channels, with unlimited posts.
- Postozo costs $29 a month ($23 billed yearly) for 10 channels with team members. At 10 channels Postozo costs $23 a month against $99 for Hootsuite for 1 user, so Postozo is $76 a month cheaper (77% less). At 10 channels Postozo costs $23 a month against $84.15 for Sendible, so Postozo is $61.15 a month cheaper (73% less).
- Postozo supports Reddit, Mastodon, Telegram, Discord, Slack, Medium, Tumblr, DEV and 9 more, which neither Hootsuite nor Sendible lists.
What you would give up: social inbox (Hootsuite and Sendible have it), bulk upload (CSV) (Hootsuite and Sendible have it) and mobile app (Hootsuite and Sendible have it).
See Postozo vs Hootsuite and Postozo vs Sendible for the full head to head pages.
More about each tool
Hootsuite review, Hootsuite alternatives, Sendible review, Sendible alternatives, Postozo pricing.
Sources
Questions
Is Hootsuite or Sendible cheaper?
At 5 channels Sendible costs $29.75 a month against $99 for Hootsuite for 1 user, so Sendible is $69.25 a month cheaper (70% less). At 10 channels Sendible costs $84.15 a month against $99 for Hootsuite for 1 user, so Sendible is $14.85 a month cheaper (15% less). Prices are the lowest listed per month, with yearly billing where offered, checked on 29 September 2026.
Which has more networks, Hootsuite or Sendible?
Hootsuite lists 10 and Sendible lists 10. Only Hootsuite: Pinterest, WhatsApp. Only Sendible: Google Business Profile, WordPress.
Do Hootsuite and Sendible have an API and MCP server?
Hootsuite: API yes, MCP yes. Sendible: API not confirmed, MCP not confirmed. Postozo includes both on every plan.
Is there a cheaper option than Hootsuite and Sendible?
Postozo is $19 a month for 5 channels and $29 for 10 with a team. It has no social inbox, bulk upload (CSV) and mobile app, so check those first.
Did you test Hootsuite and Sendible?
No. This page compares facts from their official pricing and feature pages, checked on 29 September 2026.
Not sure about Hootsuite or Sendible?
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