The short answer
Hootsuite is an enterprise social media suite known for its inbox, listening and team workflows. Sendible is a social media management tool for agencies, known for client workspaces and unlimited users on every plan.
At 10 channels Sendible costs $84.15 a month against $99 for Hootsuite for 1 user, so Sendible is $14.85 a month cheaper (15% less). Both list 10 networks. On the 15 features we track, Hootsuite alone has public API, MCP server and link in bio page, and Sendible alone has white label, browser extension and client connect link.
Choose Hootsuite if you post to Pinterest and WhatsApp, you need public API, you need MCP server and you need link in bio page (Through the OneClick.bio app, free with Hootsuite Enterprise only). Choose Sendible if you want the lower price for 10 channels ($84.15 against $99 a month), you post to Google Business Profile and WordPress, you need white label (Full white label is a paid add-on), you need browser extension and you need client connect link.
Pricing
Hootsuite charges per user, while Sendible charges a flat price per plan. The per-user tool gets more expensive as your team grows; the other does not in the same way.
Hootsuite: Per user (seat) per month. Monthly and annual billing both exist; annual is cheaper. Sendible: Flat price per plan, sized in workspaces of 6 profiles each. Unlimited users on all plans. Yearly billing saves 15%.
| Plan | Monthly | Yearly/mo |
|---|---|---|
| Hootsuite Standard | Not listed | $99 |
| Hootsuite Professional | Not listed | $199 |
| Hootsuite Advanced | Not listed | $399 |
| Hootsuite Enterprise | Not listed | Not listed |
| Plan | Monthly | Yearly/mo |
|---|---|---|
| Sendible Core | $35 | $29.75 |
| Sendible Plus | $99 | $84.15 |
| Sendible Premium | $199 | $169.15 |
| Sendible Elite | $299 | $254.15 |
| Sendible Enterprise | $750 | $637.50 |
Cost at 5 and 10 channels
The cheapest listed plan that covers the number of channels. Where a price depends on seats, brands or workspaces, the table says so.
| Hootsuite | Sendible | Postozo | |
|---|---|---|---|
| 5 channels | Standard plan: $99 per user a month billed yearly. The monthly-billed price is not listed | Core plan: $35 a month ($29.75 billed yearly) | Standard plan: $19 a month ($15 billed yearly) |
| 10 channels | Standard plan: $99 per user a month billed yearly. The monthly-billed price is not listed | Plus plan: $99 a month ($84.15 billed yearly) | Team plan: $29 a month ($23 billed yearly) |
At 5 channels Sendible costs $29.75 a month against $99 for Hootsuite for 1 user, so Sendible is $69.25 a month cheaper (70% less). At 10 channels Sendible costs $84.15 a month against $99 for Hootsuite for 1 user, so Sendible is $14.85 a month cheaper (15% less).
Cost for a solo user, a small team and an agency
Seats, brands and workspaces change the bill as much as channels do. This table picks the cheapest listed plan of each tool for 3 setups.
| Setup | Hootsuite | Sendible | Postozo |
|---|---|---|---|
| Solo | Standard: $99 a month billed yearly. Per user, for 1 person | Core: $35 a month ($29.75 billed yearly). 6 profiles, unlimited users | Standard: $19 a month ($15 billed yearly) |
| Small team | Standard: $297 a month billed yearly. Per user, for 3 people | Plus: $99 a month ($84.15 billed yearly). 18 profiles, unlimited users | Team: $29 a month ($23 billed yearly). Unlimited team members |
| Agency | Professional: $995 a month billed yearly. Per user, for 5 people; Standard covers only 10 accounts | Premium: $199 a month ($169.15 billed yearly). 42 profiles, unlimited users | Pro: $39 a month ($31 billed yearly). Unlimited team members |
For 5 channels and 1 person, Sendible is the lowest at $29.75 a month and Hootsuite the highest at $99. For 10 channels and 3 people, Sendible is the lowest at $84.15 a month and Hootsuite the highest at $297. For 25 channels and 5 people, Sendible is the lowest at $169.15 a month and Hootsuite the highest at $995.
Trials and free plans
Hootsuite: 14-day free trial, no credit card. Trial accounts are limited to 10 to 20 posts per day and cannot bulk schedule. No free plan listed.
Sendible: 14-day free trial, no card required. No free plan listed.
Features
| Feature | Hootsuite | Sendible | Postozo |
|---|---|---|---|
| Client approval | Yes | Yes | Yes |
| Social inbox | Yes | Yes | No |
| Analytics | Yes | Yes | Yes |
| AI writing help | Yes | Yes | Yes |
| Public API | Yes | Not confirmed | Yes |
| MCP server | Yes | Not confirmed | Yes |
| RSS auto post | Yes | Yes | Yes |
| Bulk upload (CSV) | Yes | Yes | Yes |
| White label | Not confirmed | Yes | Yes |
| Mobile app | Yes | Yes | Yes |
| Client reports | Yes | Yes | Yes |
| Link in bio page | Yes | Not confirmed | Yes |
| Browser extension | Not confirmed | Yes | Yes |
| Canva integration | Yes | Yes | No |
| Client connect link | Not confirmed | Yes | Yes |
Plan limits on key features
- Client approval. Hootsuite: Content approvals are on the Advanced plan and up. Sendible: Plus plan and up.
- White label. Hootsuite: not confirmed. Sendible: Full white label is a paid add-on.
- Client reports. Hootsuite: Custom reports you can schedule and export, Professional and up. Sendible: PDF reports and scheduled report emails on every plan; custom branding on Premium and up.
- Link in bio page. Hootsuite: Through the OneClick.bio app, free with Hootsuite Enterprise only. Sendible: not confirmed.
- Canva integration. Hootsuite: Built into the Composer. Dropbox can be connected too. Sendible: Every plan, plus Google Drive and Dropbox.
Both list client approval, social inbox, analytics, AI writing help, RSS auto post, bulk upload (CSV), mobile app, client reports and canva integration.
Area by area
How Hootsuite and Sendible handle each part of the job, in the words of their own pages.
Publishing and scheduling
Hootsuite: Hootsuite posts to 10 networks and adds WhatsApp for inbox messages. Standard covers 10 social accounts; Professional and up have unlimited accounts. Bulk scheduling is not available during the trial.
Sendible: Sendible posts to 10 networks, including WordPress. A bulk scheduler (with video) and RSS publishing are included.
Team and client approval
Hootsuite: Pricing is per user. Content approvals and message routing are on Advanced and up.
Sendible: Every plan has unlimited users, and plans are sized in workspaces of 6 profiles each. Approvals start on Plus.
Inbox and replies
Hootsuite: A unified inbox is on every plan, and Professional adds automated inbox replies. Brand monitoring and social listening are part of the product.
Sendible: A priority inbox gathers mentions, comments and messages. Replies to comments are listed for Facebook, Instagram and LinkedIn.
Analytics and reports
Hootsuite: Custom performance reports that you can schedule and export are on Professional and up.
Sendible: PDF reports and reports emailed on a schedule are on every plan; custom branded reports are on Premium and up.
AI help
Hootsuite: AI writing help is included.
Sendible: AI help is included.
Integrations and apps
Hootsuite: Canva is built into the Composer and Dropbox can be connected. Link in bio comes through the OneClick.bio app, free with Enterprise only. MCP connectors for ChatGPT, Claude and others launched in 2026.
Sendible: Client Connect lets clients connect their own profiles securely. There is a Chrome extension, Canva, Google Drive and Dropbox, and the dashboard is available in 11 languages. Full white label is a paid add-on.
Networks
Hootsuite lists 10 networks and Sendible lists 10. They share 8 networks: Instagram, Facebook, TikTok, YouTube, X, LinkedIn, Threads, Bluesky.
| Networks | |
|---|---|
| Only on Hootsuite | Pinterest, WhatsApp |
| Only on Sendible | Google Business Profile, WordPress |
| On Postozo but on neither | Reddit, Mastodon, Telegram, SMS, Discord, Slack, Medium, Tumblr, DEV, Hashnode, Lemmy, Listmonk, Nostr, VK, Farcaster, Dribbble, Twitch, Kick |
Strengths from each side
Hootsuite
- Unified inbox with direct messages, automated replies and message routing.
- Brand monitoring and social listening.
- iOS and Android apps in the app stores.
Sendible
- Unlimited users on every plan, including Core.
- Priority inbox for mentions, comments and messages, and a dashboard in 11 languages.
- White label as a paid add-on, with PDF and scheduled reports on every plan and custom branded reports on Premium and up.
Postozo as a 3rd option
Postozo is a social media scheduler with 30 channel types, client review links, team roles, AI writing help, a public API and an MCP server. Plans are flat: $19, $29, $39, $79 a month for 5, 10, 30, 100 channels, with unlimited posts.
- Postozo costs $29 a month ($23 billed yearly) for 10 channels with team members. At 10 channels Postozo costs $23 a month against $99 for Hootsuite for 1 user, so Postozo is $76 a month cheaper (77% less). At 10 channels Postozo costs $23 a month against $84.15 for Sendible, so Postozo is $61.15 a month cheaper (73% less).
- Postozo supports Reddit, Mastodon, Telegram, SMS, Discord, Slack, Medium, Tumblr and 10 more, which neither Hootsuite nor Sendible lists.
What you would give up: social inbox (Hootsuite and Sendible have it) and canva integration (Hootsuite and Sendible have it).
See Postozo vs Hootsuite and Postozo vs Sendible for the full head to head pages.
More about each tool
Hootsuite review, Hootsuite alternatives, Sendible review, Sendible alternatives, Postozo pricing.
Sources
Is Hootsuite or Sendible cheaper?
At 5 channels Sendible costs $29.75 a month against $99 for Hootsuite for 1 user, so Sendible is $69.25 a month cheaper (70% less). At 10 channels Sendible costs $84.15 a month against $99 for Hootsuite for 1 user, so Sendible is $14.85 a month cheaper (15% less). Prices are the lowest listed per month, with yearly billing where offered, checked on 29 September 2026.
Which has more networks, Hootsuite or Sendible?
Hootsuite lists 10 and Sendible lists 10. Only Hootsuite: Pinterest, WhatsApp. Only Sendible: Google Business Profile, WordPress.
Do Hootsuite and Sendible have an API and MCP server?
Hootsuite: API yes, MCP yes. Sendible: API not confirmed, MCP not confirmed. Postozo includes both on every plan.
Is there a cheaper option than Hootsuite and Sendible?
Postozo is $19 a month for 5 channels and $29 for 10 with a team. It has no social inbox and canva integration, so check those first.
Which is cheaper for a team of 3 with 10 channels, Hootsuite or Sendible?
For 10 channels and 3 people, Sendible is the lowest at $84.15 a month and Hootsuite the highest at $297.
Do Hootsuite and Sendible have client reports and a link in bio page?
Client reports: Hootsuite yes (Custom reports you can schedule and export, Professional and up), Sendible yes (PDF reports and scheduled report emails on every plan; custom branding on Premium and up). Link in bio: Hootsuite yes, Sendible not confirmed. Postozo includes both on every plan.
Can clients connect their own accounts in Hootsuite or Sendible?
Hootsuite: not confirmed. Sendible: yes, client Connect widget. Postozo has a client connect link on every plan.
Did you test Hootsuite and Sendible?
No. This page compares facts from their official pricing and feature pages, checked on 29 September 2026.
Not sure about Hootsuite or Sendible?
Try Postozo free for 7 days. No card needed.
7 day free trial. No card needed.