PostozoThe short answer
Sprout Social is a premium social media suite known for its Smart Inbox, reporting and customer care tools. Sendible is a social media management tool for agencies, known for client workspaces and unlimited users on every plan.
At 10 channels Sendible costs $84.15 a month against $299 for Sprout Social for 1 user, so Sendible is $214.85 a month cheaper (72% less). Sprout Social lists more networks (12 against 10). On the 10 features we track, Sprout Social alone has public API and MCP server, and Sendible alone has white label.
Choose Sprout Social if you post to Pinterest, Reddit, Snapchat and WhatsApp, you need public API (The Sprout API is on the Advanced plan), you need MCP server (Sprout runs a hosted MCP server; its help center says only ChatGPT is officially supported) and you want a longer trial (30 days). Choose Sendible if you want the lower price for 10 channels ($84.15 against $299 a month), you post to Google Business Profile and WordPress and you need white label (Full white label is a paid add-on).
Pricing
Sprout Social charges per user, while Sendible charges a flat price per plan. The per-user tool gets more expensive as your team grows; the other does not in the same way.
Sprout Social: Per seat (user) per month. Prices shown are for annual billing; only Essentials shows a monthly-billed price. Sendible: Flat price per plan, sized in workspaces of 6 profiles each. Unlimited users on all plans. Yearly billing saves 15%.
| Plan | Monthly | Yearly/mo |
|---|---|---|
| Sprout Social Essentials | $99 | $79 |
| Sprout Social Standard | Not listed | $199 |
| Sprout Social Professional | Not listed | $299 |
| Sprout Social Advanced | Not listed | $399 |
| Sprout Social Enterprise | Not listed | Not listed |
| Plan | Monthly | Yearly/mo |
|---|---|---|
| Sendible Core | $35 | $29.75 |
| Sendible Plus | $99 | $84.15 |
| Sendible Premium | $199 | $169.15 |
| Sendible Elite | $299 | $254.15 |
| Sendible Enterprise | $750 | $637.50 |
Cost at 5 and 10 channels
The cheapest listed plan that covers the number of channels. Where a price depends on seats, brands or workspaces, the table says so.
| Sprout Social | Sendible | Postozo | |
|---|---|---|---|
| 5 channels | Essentials plan: $99 per user a month ($79 billed yearly) | Core plan: $35 a month ($29.75 billed yearly) | Standard plan: $19 a month ($15 billed yearly) |
| 10 channels | Professional plan: $299 per user a month billed yearly. The monthly-billed price is not listed | Plus plan: $99 a month ($84.15 billed yearly) | Team plan: $29 a month ($23 billed yearly) |
At 5 channels Sendible costs $29.75 a month against $79 for Sprout Social for 1 user, so Sendible is $49.25 a month cheaper (62% less). At 10 channels Sendible costs $84.15 a month against $299 for Sprout Social for 1 user, so Sendible is $214.85 a month cheaper (72% less).
Trials and free plans
Sprout Social: 30-day free trial, no credit card required. No free plan listed.
Sendible: 14-day free trial, no card required. No free plan listed.
Features
| Feature | Sprout Social | Sendible | Postozo |
|---|---|---|---|
| Client approval | Yes | Yes | Yes |
| Social inbox | Yes | Yes | No |
| Analytics | Yes | Yes | Yes |
| AI writing help | Yes | Yes | Yes |
| Public API | Yes | Not confirmed | Yes |
| MCP server | Yes | Not confirmed | Yes |
| RSS auto post | Yes | Yes | Yes |
| Bulk upload (CSV) | Yes | Yes | No |
| White label | Not confirmed | Yes | Yes |
| Mobile app | Yes | Yes | No |
Plan limits on key features
- Client approval. Sprout Social: Message approval workflows are on Professional and Advanced. Sendible: Plus plan and up.
- Public API. Sprout Social: The Sprout API is on the Advanced plan. Sendible: not confirmed.
- MCP server. Sprout Social: Sprout runs a hosted MCP server; its help center says only ChatGPT is officially supported. Sendible: not confirmed.
- White label. Sprout Social: not confirmed. Sendible: Full white label is a paid add-on.
Both list client approval, social inbox, analytics, AI writing help, RSS auto post, bulk upload (CSV) and mobile app.
Networks
Sprout Social lists 12 networks and Sendible lists 10. They share 8 networks: Facebook, Instagram, X, LinkedIn, Threads, TikTok, YouTube, Bluesky.
| Networks | |
|---|---|
| Only on Sprout Social | Pinterest, Reddit, Snapchat, WhatsApp |
| Only on Sendible | Google Business Profile, WordPress |
| On Postozo but on neither | Mastodon, Telegram, Discord, Slack, Medium, Tumblr, DEV, Hashnode, Lemmy, Listmonk, Nostr, VK, Farcaster, Dribbble, Twitch, Kick |
Strengths from each side
Sprout Social
- Smart Inbox, review management and customer care reports.
- Keyword and location monitoring, with listening as an add-on.
- iOS and Android apps on every plan.
Sendible
- Unlimited users on every plan, including Core.
- Inbox for mentions, comments and messages.
- White label as a paid add-on and custom branded reports.
Postozo as a 3rd option
Postozo is a social media scheduler with 30 channel types, client review links, team roles, AI writing help, a public API and an MCP server. Plans are flat: $19, $29, $39, $79 a month for 5, 10, 30, 100 channels, with unlimited posts.
- Postozo costs $29 a month ($23 billed yearly) for 10 channels with team members. At 10 channels Postozo costs $23 a month against $299 for Sprout Social for 1 user, so Postozo is $276 a month cheaper (92% less). At 10 channels Postozo costs $23 a month against $84.15 for Sendible, so Postozo is $61.15 a month cheaper (73% less).
- Postozo supports Mastodon, Telegram, Discord, Slack, Medium, Tumblr, DEV, Hashnode and 8 more, which neither Sprout Social nor Sendible lists.
What you would give up: social inbox (Sprout Social and Sendible have it), bulk upload (CSV) (Sprout Social and Sendible have it) and mobile app (Sprout Social and Sendible have it).
See Postozo vs Sprout Social and Postozo vs Sendible for the full head to head pages.
More about each tool
Sprout Social review, Sprout Social alternatives, Sendible review, Sendible alternatives, Postozo pricing.
Sources
Questions
Is Sprout Social or Sendible cheaper?
At 5 channels Sendible costs $29.75 a month against $79 for Sprout Social for 1 user, so Sendible is $49.25 a month cheaper (62% less). At 10 channels Sendible costs $84.15 a month against $299 for Sprout Social for 1 user, so Sendible is $214.85 a month cheaper (72% less). Prices are the lowest listed per month, with yearly billing where offered, checked on 29 September 2026.
Which has more networks, Sprout Social or Sendible?
Sprout Social lists 12 and Sendible lists 10. Only Sprout Social: Pinterest, Reddit, Snapchat, WhatsApp. Only Sendible: Google Business Profile, WordPress.
Do Sprout Social and Sendible have an API and MCP server?
Sprout Social: API yes, MCP yes. Sendible: API not confirmed, MCP not confirmed. Postozo includes both on every plan.
Is there a cheaper option than Sprout Social and Sendible?
Postozo is $19 a month for 5 channels and $29 for 10 with a team. It has no social inbox, bulk upload (CSV) and mobile app, so check those first.
Did you test Sprout Social and Sendible?
No. This page compares facts from their official pricing and feature pages, checked on 29 September 2026.
Not sure about Sprout Social or Sendible?
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